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Graphic designer and typographer
Hello, welcome to my homepage! My name is Wolfgang Beinert. I am a graphic designer and typographer. My activity covers all aspects of communication and graphic design; in full-service from the idea to the consequent realization up to the quality material or digital result.
I founded my Graphic Design Studio in Augsburg in 1989. Further stations were Vienna, Rome and Munich. Since 2006 Berlin is the seat of my graphic design office. I work mainly in Germany, Austria and Switzerland.
From the idea to the finished product
I am specialized in individual creative solutions that require a very high degree of philological, technical, academic and/or artistic specialization. My special skills include the sophisticated and elegant handling of text, writing and images as well as the production of representative and subtle print media, for example:
My skills ultimately lie in corporate design, editorial design and screen design as essential components of a successful corporate identity strategy. My repertoire includes print media as well as digital media, for example
eBooks and ePapers
Fonts and Writing
I am particularly interested in typography, i.e. the targeted and sustainable use of type. Typography does not mean typing letters, but making thoughts and language visible and understandable; in such a way that content, writing and image result in a visually and didactically satisfying whole.
My competences in the segment of typography
Corporate Typography (Fonts in corporate design)
Macro- and microtypographic typesetting (Print and Screen)
Type Design (Character Design)
Typographic teaching (authorship and seminars)
Besides my profession as a graphic designer I am editor of Typolexikon.de, a dictionary of European typography with 3.623.390 visitors in 2018 (without webcrawler, Visit Duration 1 : 24 h).
In addition, since 2003 I have been passionately involved as a lecturer in graphic design and typography at various universities and at my own Typoakademie.de, where I offer seminars and workshops for professionals from the agency, design and publishing scene.
My client structure covers a multifaceted spectrum, from freelancers to globally operating DAX companies. My clients include Amnesty International, BMW, the Büttenpapierfabrik Gmund, Chanel, the Club of Rome, the Goethe-Institut, the J.C. Flowers & Company, the Bibliotheca Hertziana of the Max Planck Society, Daimler/Mercedes-Benz, the Museumsstiftung Post und Telekommunikation, Leica Camera, VOGUE, the City of Augsburg, the Tate Modern and the Staatliche Hofbräuhaus München.
Industries and Clients (in German).
For my »modern and yet timeless typography« (Graphis, New York) and my »extraordinary design solutions« (DesignNET, Seoul) I have already received numerous awards; for example the Design Awards of the Tokyo Type Directors Club, Art Directors and Type Directors Club of New York as well as the red dot: best of the best.
Design Awards and Feedbacks (in German)
Calculation and Payment
I work according to two remuneration models: Project remuneration (e.g. for corporate designs or annual reports) and remuneration by man-days (e.g. for workshops). All my offers are always flat-rate, fixed and offer legal security. Hidden cost centers or additional demands are not usual. The German language and German or EU law are binding for all agreements.
Procedure: Calculation and Remuneration (in German)
Essay: How are design services calculated and remunerated? (in German)